
Since 2004 Hy-Vee Supermarkets have supported Alex’s Lemonade Stand Foundation through their participation in Kansas City Lemonade Days, resulting in more than $500,000 raised to fight childhood cancer.
Similar to Alex’s story, what started as one store helping a local family, has blossomed into a community effort throughout Kansas and Missouri, with more than 25 Hy-Vee locations hosting lemonade stands annually. Wanting to do more than host lemonade stands throughout the year, Hy-Vee has championed all children affected by childhood cancer throughout the community by integrating the Foundation's mission into several of their marketing initiatives and sponsorships including the Hy-Vee Ironman competition and their partnerships with the Kansas City Royals and 7-Up.
In addition to lemonade stands, Hy-Vee’s have contributed through internal department promotions, a portion of gas station sales, and other creative opportunities. Hy-Vee operates more than 220 retail stores in eight Midwestern states.
Alex’s Lemonade Stand Foundation is proud to partner with Hy-Vee in the fight against childhood cancer.
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