Giving Level: $2 million and above
As part of the company’s fourth consecutive nationwide fundraising and awareness campaign benefitting Alex’s Lemonade Stand Foundation (ALSF) and its mission to find cures for all childhood cancers, Toys“R”Us is encouraging kids of all ages to #Stir4ACure! From June 1 – July 31, you can support pediatric cancer research by making a donation to ALSF at Toys“R”Us and Babies“R”Us stores nationwide or online at Toysrus.com/AlexsLemonade.
Just like Alex stirred lemonade for kids like her who were fighting childhood cancer, you can raise awareness for ALSF by participating in the Toys“R”Us #Stir4ACure initiative. Visit Toysrus.com/AlexsLemonade to download a sign, then write down who or what inspires you to #Stir4ACure – whether it’s a family member, friend, Alex, love, hope or all children facing this heartbreaking disease. Next, take a photo holding your sign and share it on Facebook, Twitter or Instagram using #Stir4ACure and @ToysRUs.
Since the partnership began in 2011, donations from customers, Toys“R”Us, Inc. and the Toys“R”Us Children’s Fund together have provided nearly $6 million to ALSF.