Citizen-Times.com

5/16/2015

Florida's Natural Growers is launching two new ready-to-drink lemonades, one traditional and another with strawberry, with an altruistic mission.

Sales from the not-from-concentrate, real sugar lemonades go to Alex's Lemonade Stand Foundation, a nonprofit dedicated to finding cures for kids with cancer.

The lemonade line will be available locally through summer at Publix and Harris Teeter. Additional retailers may carry the products later this year.

"Consumers demand products that deliver great taste and they're more inclined to purchase when there's a connection to a great cause," said Kelly Wade, Marketing Manager for Florida's Natural, in a press release. "To be a partner of such a worthwhile organization, such as Alex's Lemonade Stand Foundation, and to contribute to finding cures for all kids with cancer is a real win for all of us."

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