Alex's Lemonade Stand Foundation for Childhood Cancer

www.franchiseworks.com
11/22/11

Pretzel Franchise Icon Auntie Anne’s® Rolls into Salt Lake City with ‘Fresh’ Location. Utah Now Home to International Snack Favorite.

SALT LAKE CITY - (November 2011) - Auntie Anne's, the world’s largest hand-rolled soft pretzel franchise chain, has expanded its presence into Utah with the opening of a store location in South Towne Center Mall at 10450 South State St. in Sandy, UT. Franchise partner group, Dough Knot, LLC, opened the new location on November 15, 2011, making it the 45th state for the gourmet snack brand.

A UTE graduate, Dough Knot, LLC President Lincoln Spoor is bringing home his entrepreneurial experience to South Towne Center Mall after successfully opening 13 Krispy Kreme locations throughout Idaho, Colorado, Wisconsin, Utah and Nevada, including the Las Vegas Strip with Auntie Anne’s and additional brand Popcornopolis.  Spoor’s four young children, all of who are Auntie Anne’s pretzel fanatics, encouraged him to open the Sandy location after trying the pretzels for themselves.

“In Las Vegas, our Auntie Anne’s gives a jolt to people’s expectations of ‘quick service’ – not only with the quality, fresh products, but also with our guest service and unique brand culture,” said Spoor.  “I’ve spent many years in and around Sandy, and I know that area residents have been waiting for an eatery like Auntie Anne’s. It’ll truly be an honor to share this brand with my friends, family, and community members.”

The Auntie Anne’s brand stands out from other quick service concepts due to its community-oriented partnerships, distinctive brand culture and extensive menu offerings.  Auntie Anne’s is best known for mixing, twisting, and baking pretzels to golden brown perfection in full view of guests.  Auntie Anne’s Pretzels are available in a variety of flavors including Original, Cinnamon Sugar, Almond, Garlic, Pepperoni, and Sour Cream and Onion. Pretzel Stix and Nuggets offer a more portable option for pretzel lovers on the go, and the Pretzel Dog is a popular lunch item.

In September 2011, Auntie Anne’s announced a new charitable partnership with Alex's Lemonade Stand Foundation (ALSF), a pediatric cancer charity foundation.  Franchise owners have also helped raise $4 million for the Children’s Miracle Network and in 2010, Auntie Anne’s partnered with First Book to help deliver nearly 50,000 books to children in need through Title 1 schools, Head Start Programs and pre-and-after school literacy programs.

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