Fighting childhood cancer, one cup at a time.
In 2024, an estimated 15,000 children were diagnosed with cancer in the United States. While their fight continues year-round, September is Childhood Cancer Awareness Month – and what better time to remind hero families that they’re not in this fight alone?
No matter who you are or how you’ve been impacted by childhood cancer, you have the power to make a difference. Here are just a few small ways that you can make an impact on childhood cancer heroes this September:
Talking to kids about cancer is one of the toughest conversations a parent, teacher, or caregiver can face. Whether a child is going through treatment, has a sibling with cancer, or knows a classmate who is sick, cancer is hard to understand. Kids notice and sense when things feel different — and when uncertainty surrounds them — honest, age-appropriate answers can help them feel safe and supported.
That’s where resources from Alex’s Lemonade Stand Foundation (ALSF) can make all the difference. From the new video... Read More
When photographer Bridget Caswell sees a hospital room, she sees spaces that can be transformed from a grim medical space into the clubhouse of superheroes or the dressing room of a rockstar. She sees children, who by all accounts should be sad, filled with resilience and hope and spirit.
Caswell has been a longtime volunteer photographer for Flashes of Hope, a program that provides children battling cancer with professional photoshoots. For her, Flashes of Hope is more than an organization; it's a reflection of her heart... Read More
